ABOUT US

A revolutionary collaboration between will.i.am and Mercedes-AMG, combining technology, motion, and music into one unified experience. MBUX Sound Drive transforms how we engage with music on the road, adapting the sound to your driving dynamics. Whether you’re accelerating or cruising, the music evolves with you, turning your car into an interactive soundscape.

HOW IT WORKS

MBUX Sound Drive integrates your vehicle’s hardware with music software through precise “in-car signals.” Using advanced sensors, it interprets driving dynamics like acceleration, steering, and braking, transforming them into musical expressions. The music evolves with you, creating a dynamic, real-time experience. With every drive, your car becomes an instrument, and you are the DJ, composing the soundtrack as you go.

HOW IT WORKS

MBUX Sound Drive integrates your vehicle’s hardware with music software through precise “in-car signals.” Using advanced sensors, it interprets driving dynamics like acceleration, steering, and braking, transforming them into musical expressions. The music evolves with you, creating a dynamic, real-time experience. With every drive, your car becomes an instrument, and you are the DJ, composing the soundtrack as you go.

THE BREAKDOWN

  1.  Get in vour car and select your music. REMEMBER: You are now the DJ!
  2. Start driving–the music adapts to your driving dynamics.

  3. Experience real-time musical changes with every movement- acceleration, braking, turning.

  4. Every drive transforms your favorite song.

THE STORY BEHIND

“will.i.am’s vision for MBUX Sound Drive stemmed from his love for blending art and technology. Inspired by city grids, he reimagined how music could transform everyday driving. He developed a system that turns any type of journey into musical compositions. Through years of innovation, he has redefined the driving experience-MBUX Sound Drive emerged where music and motion are perfectly in sync.”

THE LAUNCH OF A NEW ERA

“I have the will to innovate, to reimagine the future of sound and driving. This is just the beginning” – will.i.am

From December 17, MBUX Sound Drive will launch across the entire Mercedes-AMG fleet, marking the start